Dumb Friends League Promotes Animal Adoptions with RocketScreens Digital Signage

Having already implemented digital signage, Dumb Friends League understood the importance of displaying information for its employees and customers. Employees rely on timely information from digital displays to prevent the spread of diseases among animals. Customer-facing screens aim to increase adoption rates by featuring specials, showcasing adoptable animals, and sharing real-time updates on recently adopted animals.

However, Jim Powers, Database Administrator, knew their previous digital signage solution couldn't meet the organization's growing needs.

With the need for an integration to display SQL server reports, Jim knew he needed to find a different software capable of displaying the right information.

RocketScreens' collaborative mindset helped Dumb Friends League make the dynamic changes they needed for smoother functionality.

With real-time kennel information updates, RocketScreens streamlines day-to-day employee duties. "Someone can walk up to the display and know exactly what kennels are open, which ones are occupied, a list of the animals in the room, and personal protection equipment required to enter," said Jim. This has lowered cross-contamination and infection risks for animals and employees.

Displays targeted at customers make the adoption process smoother and lower the organization's costs when it comes to marketing available animals. RocketScreens removes the hassle of delayed information from physically updating kennel cards, increasing customer satisfaction. "Somebody can sit down at the computer with a few mouse clicks, quickly change the information and RocketScreens updates it immediately on the display," explained Jim. Displaying real-time adoption reports with adopted and available animals, as well as highlighting longer-stay animals, ensures no adoptee gets left behind.